For this set of images, I thought about having them as one of my regular posts, however they seemed more like an advertising campaign that genuine artwork. Don't get me wrong, it is still good design, but I need some extra credit.
Again, these designs are very simple and if you can't already tell this is a campaign for Foster's beer, with the spokesperson from the Crocodile Dundee Movies. Looking at the billboard first, you can see simplicity...big words, big can, spokes man...Now you want a beer.
The second image from the same book, is more of a magazine advertisement that gives all the specs about that tasty beverage. You can see the repetition of the big beer can, and spokesperson so it will catch your attention again when you drive to work.
To me that last image looks more like something that you could see either on TV or even in another magazine. Just to think, you are reading the horoscopes in the morning, you see the second ad above and think "hmmmm." You take off for work and see the billboard, and think "hmmmm." You get off work and pick up a newspaper and find this third image as an ad in there and think "hmmmm....thats it time for a beer!"Nice simple advertising campaign.
hmmmm....
2 comments:
I love it. Very simple. Nice job!
I'm not a beer drinker, so instead of making me desire a beer, it makes me want to go to Australia to hear the mates say "G'Day". :) I like the tagline "the golden throat charmer" - goes well with the subject.
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